Illustrated image of our home office

ABOUT

RISE BRANDS

At its inception, Rise was built around creativity. It flows through everything we do – from the grandest visions to the smallest details that sometimes go unseen. At Rise, we bring people together to inspire fun in spaces built to thoroughly entertain our guests. Most importantly, our team develops brands we enjoy and take great pride in everyday.

OUR GROWTH

Since our first location opened in 2013, we have developed 3 additional brands and opened a total of 17 locations, With many more on the way.

NEW LOCATION
Current location
FUTURE LOCATION
2013
Columbus, OH
16-Bit Bar+Arcade
2014
Cleveland, OH
16-Bit Bar+Arcade
2015
Cincinnati, OH
16-Bit Bar+Arcade
2016
Columbus, OH
Pins Mechanical
2017
Dublin, OH
Pins Mechanical
Columbus, OH
No Soliciting
2018
Dublin, OH
16-Bit Bar+Arcade
Cincinnati, OH
Pins & 16-Bit
2019
Indianapolis, IN
16-Bit Bar+Arcade
Dublin, OH
No Soliciting
Nashville, TN
Pins & 16-Bit
Charlotte, NC
Pins & 16-Bit
2020
No items found.
2021
Indianapolis, IN
Pins Mechanical
Easton Towne Center, OH
Pins & 16-Bit
2022
Cleveland, OH
Pins & 16-Bit
Pittsburgh, PA
Pins & 16-Bit
Dublin, OH
Weenie Wonder
2023
Atlanta, GA
Pins & 16-Bit
Mason, OH
Pins & 16-Bit
Austin, TX
Pins & 16-Bit
Easton Town Center
Weenie Wonder
2024
Greenville, SC
Pins & 16-Bit
Raleigh, NC
Pins & 16-Bit
2025
Kansas City, MO
Pins & 16-Bit

LEADERSHIP

Troy Allen
CEO
Troy Allen
CEO

Troy is the founder and CEO of Rise Brands. Having a focused passion for branding, design and strategy, Troy excels at transforming the ordinary into the extraordinary. He has extensive brand and creative development experience that can be seen across multiple industries. Prior to Rise, Troy founded ELEVATEthinking, a brand design and strategy agency focused on creating deep consumer engagements for its clients. Troy’s excitement for creating new and unique destinations can be seen throughout our development process – from the creation of a simple idea to our precise execution bringing that idea to life – his focus on every detail ensures each concept delivers an unparalleled experience.

Matt Dunlap
COO
Matt Dunlap
COO

Matt is a proven leader that gets sh!t done! He has a passion for elevating the guest experience, and understanding what is important to internal and external customers. As Integrator for the company, he turns creative vision into strategic direction within the home-office and on the front line. Prior to Rise, Matt had extensive multi-discipline business experience as an operator and consultant in industries including retail, finance, technology, and hospitality. He’s dedicated to working on growing Rise’s business and brands, but what really knocks his pins over is spending time with his wife and three kids, immersing himself in travel and enjoying a good bottle of Cabernet.

Chris Barrett
CFO
Chris Barrett
CFO

Chris is an experienced financial executive with a focus on driving finance, accounting, strategy and operations with impactful data and analytics. Prior to Rise, Chris most recently worked with a leader in on-demand apparel fulfillment where they fulfilled for numerous marketplaces. He has diverse experience in a variety of high-growth retail environments during his career. When he is not at the office, he enjoys spending time with his wife and kids, sports, traveling, or finding another reason for the family to eat some ice cream.

Crystal Boveington
Director of Human Resources
Crystal Boveington
Director of Human Resources

Crystal is a seasoned HR professional with 15+ years of experience as a leader in the hospitality industry. She joined Rise Brands in June of 2017 and has helped to establish and grow the Human Resources function across our portfolio. As Director of Human Resources, Crystal oversees all facets of the team member life cycle and is focused on fostering a culture where team members feel empowered to show up authentically. Prior to joining Rise, Crystal held various roles in human resources, operations, and training for large scale public and private hospitality organizations based in Ohio and California. Outside of work, you’ll most likely find Crystal sipping on a French Rosé, watching football or screaming her face off at a Harry Styles concert.

Erin Frum
Director of Engagement
Erin Frum
Director of Engagement

Erin oversees the Marketing and Creative departments that help bring our kick-ass brands to life. When she’s not building brand identities or driving sales and engagement across the portfolio, she’s keeping track of how often her team uses “balls” in marketing copy. Prior to Rise, Erin held various marketing leadership roles at a Fortune 50 financial services company where she helped launch national advertising campaigns, develop multi-million dollar media plans, and build a first-to-market insurance product. She’s fueled by vanilla lattes, good chardonnay and a passion to uncover untapped insights.

George Thenamkodath
Director of Operations
George Thenamkodath
Director of Operations

George is responsible for the field team that fuels our daily operations. From the food and drinks we serve, to the experience we deliver, George and his team ensure every customer walks away smiling. Before he came to Rise, George oversaw the food and beverage operations for many well-known restaurants, hotels, and cruise lines in both the US and overseas. He brings a depth of experience in hospitality that has been curated with his broad international acumen. When he’s not at work, George enjoys traveling the seven continents, growing his own fruits and vegetables in his home garden, and staying in shape.

Todd Weinberg
Director of Business Operations
Todd Weinberg
Director of Business Operations

Todd is responsible for the machinery that helps our kick-ass brands run fast! Things like New Store Openings, Technology, Facilities, Training, and Operational Excellence. He has a passion for building scalable solutions that support our teams and enable our impressive growth. Prior to Rise, Todd held leadership roles for emerging, mid-market, and hyper-growth companies with industry experience in retail/ecommerce, real estate, consumer packaged goods, and management consulting. Away from work he is driven by a love of the outdoors, spending time with his family, and supporting our military veterans.

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